This was an intensive and rewarding freelance design project that allowed me to utilise my full range of skills and, of course, my creative capabilities.
The initial part of this rebranding exercise was produced in conjunction with Aspire Marketing. The brief being to create a new name and corporate identity for APCS and CBS Ltd – two sister companies that wanted to bring their laboratory cleanroom and contamination specialist services together under one banner. A collaborative brainstorm between myself and Aspire eventually conjured the name ‘ClearSphere’ and subsequently the strapline ‘Integrated Solutions for Controlled Environments’ to define the nature of their business.
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Ballywire Media are digital content specialists, their unique and syndicated video news is delivered daily to Ireland’s leading web destinations. Having recently undergone a rebranding exercise, the company specifically sought a freelance graphic designer to “pick up the baton” and take the new look Ballywire forward.
Having successfully offered three different design concepts, my ‘grunge’ style was enthusiastically selected as “the way to go!”
With Ballywire being at the forefront of Ireland’s digital media provision service, their corporate style will develop and embrace the vibrancy of the social media community, continually evolving to stay ahead of the crowd.
As a designer, it’s great to have such an exciting and open creative brief. Love it :))
www.ballywire.ie
Client Punch
Description Brand Relaunch Advertising
Year 2006
My Work Design, Artwork
As with many products, they are often launched without the physical items available to photograph. In this instance, I was asked to create all products in the new Punch range and then incorporate these computer generated images into all of their advertising.
This was an intensive and rewarding freelance design project that allowed me to utilise my full range of skills and, of course, my creative capabilities.
