Storefit Sales Brochure

Posted: 18-06-2009

Client Storefit
Description Sales Brochure
Year 1998
My Work Concept, Photography Art Direction, Brochure Design, Artwork

STOREFIT---CoverOne of my favourite pieces of work – it was most pleasing in a few areas. I had the chance to direct the commissioned photographer (Andrew Bradley) in such a way to enhance the design of the overall brochure. I also had complete freedom to take the design exactly where I wanted it to go. The client’s reaction was pretty overwhelming too and the brochure’s success was gauged by its eight year life-span, before “mark II” was undertaken.

Port of Cork Annual Report

Posted: 18-06-2009

Client Port of Cork
Description Annual Report
Year 2000
My Work Report Design, Artwork

PORT-OF-CORK-AR99-CoverAs with most Annual Reports, the content is pretty standard fare from year to year, however, the cover design and  internal layout give you scope to make the document a more interesting read.

Pfizer Recruitment Brochure

Posted: 18-06-2009

Client Warner Lambert/Pfizer
Description Recruitment Brochure for Tablet Plant, Ringaskiddy, Co. Cork
Year 2001
My Work Concept, Main Headline Copy, Brochure Design, Artwork

WARNER-LAMBERT---COVERThis was a follow-on recruitment brochure I had produced for Warner-Lambert. Pfizer had recently bought Warner-Lambert and wanted to take my thumbprint/individuality concept and make it even stronger.

Pfizer wanted to recruit truly exceptional individuals and this brochure set out the mind-set they were looking for. It gave me a great opportunity to think and write creatively as well as push the boundaries a little in terms of design. It worked exceptionally well!

PFIZER---RECRUITMENT-BROCHURE-2PFIZER---RECRUITMENT-BROCHURE-4PFIZER---RECRUITMENT-BROCHURE-5

Pfizer Pension Scheme Annual Report

Posted: 18-06-2009

Client Pfizer
Description Pension Scheme Annual Report
Year 2000
My Work Concept, Identity Design, Brochure Design, Artwork

PFIZER---PENSION-COVERThe Pfizer Irish Pension Scheme Annual Report has always been seen as a prestigious job among design companies and I was lucky enough to get my chance for the 1999 report. My concept focused on the freedom of choice employees would have once their pension scheme reached full term.

One Direct Brochure

Posted: 18-06-2009

Client One Direct
Description New Product Information Brochure
Year 2004
My Work Concept, Tagline Copy, Brochure Design, Artwork

One-direct-brochure-2002A new investment product for One Direct required something different and fresh. My concept challenged you to bring up the feeling of knowing that your children were growing safely. You would now get the same secure feeling whilst One Direct would be protecting your investments and savings whilst growing to maturity.

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